Cat-vertizing F.E.A.R. 2



February 13th, 2009

One of the oddest things I've seen in a long time:

Shamelessly branded a ‘cat-vertising campaign’, the scheme will see the specially trained black moggies sporting F.E.A.R. 2 cat clothing, and then roaming the streets of London. The idea, according to Warner Bros, is that the creepy kitties will ‘capture the attention of superstitious passers-by,’ as Friday 13 is famous for its supposed bad luck and a black cat crossing your path was listed at number 5 in a recent survey of Britain’s superstitions and signs of bad luck. Friday 13 was listed at number 3, while breaking a mirror was listed as the number 1.

I'm not sure which is scariest ... the idea of trying to put one of those suits on my cat (I really don't fancy it since I only have two eyes and replacements are pretty hard to come by) or the idea that a bunch of ad folks sitting in some smoke-filled room somewhere giving this idea the go ahead ...

That said, I couldn't resist adding a caption to one of the images:

FEAR 2 cat ad

:-)

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This entry was posted on Friday, February 13th, 2009 at 17:35 and is filed under Random Stuff .... You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

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